From April 18th to 21st, the 36th Foshan Ceramics Expo was held as scheduled. During this exhibition, Kangene Pearl held a theme exhibition in the name of "Sunbath" for graphene heating homes, and displayed a complete set of heating home systems, attracting crowds of spectators. On the second day of the Foshan Ceramics Expo, more than a dozen industry media representatives visited the "Sunbathing" themed exhibition of Conene Pearl Graphene Heating Home to experience the living venue of smart warm core life and have a general impression of Conene Pearl's marketing. Manager Hu Jian conducted a brief interview.
Conene Pearl Graphene Heating Home "Sunbath" themed exhibition< /span>
It is understood that Kangxi Mingzhu is one of the brands under the powerful New Mingzhu Ceramics Group. In response to the national coal-to-electricity policy, it actively promotes innovation in heating technology. It has a huge first-mover advantage and owns a number of world-leading products. The core patented technology has currently launched heating ceramic large tables, heating carpets and other products. Based on its leading advantages in graphene heating products, Qi Qi will further develop graphene energy storage batteries, graphene flexible displays, and graphene heat dissipation. We are committed to the industrialization of new graphene materials and have become a leading enterprise in the fields of graphene applications and ceramic building materials.
In the graphene heating tile product exhibition hall
Hu Jian, the marketing general manager of Kangene Pearl, took the media to visit the "sunbathing" theme booth of graphene heating homes and the graphene heating ceramic tile product exhibition hall. He introduced graphene series products and product prospects, and discussed graphene Interactive Q&A on ene series products. The following is a compilation of the media’s Q&A text——
Hu Jian, General Manager of Marketing of Kangxi Pearl
1. As a decorative product, traditional ceramic tiles are simply laid on the ground, while Conene Pearl graphene heating tiles are products that need to be plugged in. Can the safety of our consumers be guaranteed when using them?
Hu Jian, General Manager of Marketing of Kangene Pearl: First of all, graphene heating tiles, as a product that needs to be plugged in, are absolutely safe and secure! At the beginning of the birth of our products, the R&D team has been thinking about how to make the products safer and non-leakage. We have strict requirements that the products must be safe after they leave the factory and are given to consumers. Our heating tiles have three levels of protection. The first level of protection is that the product has a built-in overheating and overcurrent protection device. When the temperature of the product is abnormally high or there is a leakage, the power will be automatically cut off. The second level of protection is that the wires in the product are all aviation grade. The wire is resistant to high temperature, high pressure, and corrosion, and will not be damaged even if it is burned with a lighter; for the third level of protection, the bottom of the product is wrapped with an environmentally friendly insulation board, which is fire-retardant and meets IPX6 waterproof level requirements.
2. Since the heating bricks need to be powered on, there will definitely be many consumers who are very concerned about energy consumption. What is the energy consumption of the Conene Pearl graphene heating bricks? Is it energy-saving?
Hu Jian, General Manager of Marketing of Kangene Pearl: Our graphene heating bricks have an electric-to-heat conversion rate of 99%, realizing full utilization of electric energy without wasting it. Moreover, when heated to the preset temperature, it will automatically enter the heat preservation state and will not continue. Heating, from this point of view, is definitely energy-saving, but from a consumer perspective, energy-saving should not be used to limit this product. It is like turning on the air conditioner in the summer. If you feel that it consumes a lot of power, you can turn off the air conditioner. Then turn on the fan, but your experience may not be as cool as the air conditioner. The same is true for our heating bricks.
3. The function of heating bricks is somewhat similar to that of current floor heating. So what are the advantages of Kangene Pearl graphene heating bricks compared with traditional floor heating?
Hu Jian, General Manager of Marketing of Kangxi Pearl: Regarding this, I will briefly say a few points based on my personal opinion. After all, the traditional floor heating industry has been deeply involved in the industry for many years, and they are all very professional. firstTraditional floor heating installation is indeed very troublesome, with many steps and time-consuming, and the installation teams are also different. One person installs the floor heating, another person installs the tiles or wooden floors, and then another person installs the wires. , and our graphene heating bricks, the product is integrated, directly laid, and then connected, it is as simple as that; secondly, the floor height occupied by floor heating is very high, basically more than 5cm on the market, our current house is about 2.8 meters You know, the floors occupied by floor heating are too high, and people will feel very depressed, and the thickness of our graphene heating tiles is only half of theirs; also, after the floor heating is installed, they need to lay a layer of cement, that is It is said that when the floor heating is heated, there is a layer of cement separated by it, and there may be floor tiles and the like on it. The heating speed will obviously be much slower, but our graphene heating bricks can directly heat the ceramic tiles, without this at all. Worry; Finally, our graphene heating tiles can be controlled in zones. When the weather is cold, just turn it on for emergency heating. When the weather is not cold, just turn it off. We are just a decorative tile, while traditional central heating There is no way to turn off the floor heating when it is turned on, and the heating must be turned on for a season. In comparison, our products are more user-friendly and relatively energy-saving.
4. Compared with the north, there is no collective heating in the south. So is our target market for Kangxi Pearl only in the south of my country, such as the areas along the Yangtze River in the north?
Hu Jian, general manager of marketing of Kangxi Pearl: Actually, to be precise, the entire south is our target market. Because of national environmental governance and current energy policies, our government has advocated that the South no longer provide large-scale collective heating. Although it is not a long-term low temperature, the winter in the South is really cold, and household heating can solve the problem. Such embarrassment happens that our graphene heating tiles are a typical representative of household heating. When the weather is cold, they can be turned on and used, and when the weather warms up, they can be turned off. Like Guangdong Hui Nantian, it can also remove moisture, defogging, Moisture-proof and sterilizable. Speaking of Guangdong, I have to say that in fact, Guangdong is also very marketable. You must know that Guangdong is also very cold in winter. For example, in northern Guangdong last winter, the weather and temperature display showed that it was basically below 0℃. This online What can be found is that it suddenly gets cold for a few days and then gets hot again, so no one thinks that Guangdong is really cold.
Media photos
5. At present, heating bricks have not been really popularized. Has Kangxi Mingzhu encountered difficulties in product promotion? Can you share with us the biggest difficulty?
Hu Jian, General Manager of Marketing of Kangxi Pearl: This is possible. I think the biggest difficulty is cognitive issues. Because everyone is not clear about this product, they will have a wait-and-see mentality or even fear. This really has a great impact on our promotion. It is normal for this situation to occur. After all, our graphene heating brick is a new product. products, and what we, as practitioners, have to do, in addition to selling the products, is to popularize the correct knowledge about graphene and products to everyone, so that everyone can truly understand that this product is real. Okay, it can bring you a comfortable experience. Now our new Pearl brand exhibition halls have our graphene heating brick experience rooms. We warmly welcome everyone to come and experience this different warmth for yourself.
6. Regarding the future development of graphene, does Kangene Pearl have any vision?
Hu Jian, General Manager of Marketing of Kangene Pearl: We at Kangene Pearl, starting from the graphene heating tile project, are determined to be the number one heating tile brand in the industry. We hope that Kangene Pearl can drive the entire industry through itself. development, truly promote this product to the whole of China, so that everyone can know what graphene is and no longer fear graphene; every household can use graphene heating tiles when the weather is cold. Keep warm. Let’s end with our brand’s slogan: Use technology to keep love warm.
Intelligent warm core life. It is reported that the exhibition hall of Kangxi Pearl’s new headquarters will be officially renovated in June 2021. Let’s look forward to it together!
