Cross-profession means facing a new challenge; cross-industry means facing a new self. And he, Li Bing, general manager of Ningbo Laideli Ceramics, is exactly such a person who dares to make breakthroughs and act bravely.
In 2017, he jumped out of the familiar business and operation sectors in the financial training industry and chose Laideli Ceramics. He worked hard, kept moving forward, and started a new journey with his family. Let’s listen to what experiences have occurred that are worth learning from!
First, what was he exposed to?
At the beginning, Li Bing, General Manager of Laideli Ceramics Ningbo, developed business from the home decoration channel to the expansion of cross-industry alliance channels. In this process, in addition to adjusting the internal product structure, Mr. Li also followed the headquarters to update and upgrade the stores. This will straighten out the overall operations and management, as well as the store’s later development ideas.
What did he try?
Regarding the store operation model, Laideli Ceramics Ningbo store only relies on a single home decoration channel. In the two years from 2017 to 2018, under the leadership of Mr. Li, the number of home decoration channel cooperation was continuously increased and qualitative changes were made. In the later period, especially in the second half of 2017, according to the implementation of the national fine decoration policy, he adjusted the direction and increased community marketing. Targeting rough houses or other customer groups, he promoted products and services online to achieve brand promotion and store sales. The onset of drainage.
"In this process of adjustment and optimization, I have always adhered to one principle, which is the concept of service first and customer first. Especially after acting as an agent for Laideli Ceramics this year, through a series of studies and discussions at the headquarters, I gradually tried new media to further further Effectively expand our own channels,” shared Mr. Li.
What did he deepen from it?
Combined with its own development history, in the context of the ever-changing times,Next, Li Bing, General Manager of Laideli Ceramics Ningbo, will always maintain his original intention, devote himself to the expansion of multiple channels, form a "1+3" structural model, and plans to add new elements, new media, old customers and other content.
What does he think of the rock slab
The slate trend is spreading. Based on the product strength of Laideli Ceramics, which has always given dealers, owners and users confidence in the past 15 years, Mr. Li, General Manager of Ningbo, sees the business opportunity of slate being superior to ceramic tiles and a high-end product in the field of decorative building materials. Sign up for Deli brand operation, choose to rely on the brand, and create a new world in the market with the help of strong slate upgrades and research and development.
How will he develop in the future
While participating in the Jiangsu and Zhejiang regional summit to improve combat effectiveness, Mr. Li, general manager of Laideli Ceramics Ningbo, was inspired and believed that we must return to team building. Only through an excellent team and a stable internal environment can we better integrate the store's "1+3" The operation model and upgrading of marketing have enabled the store to develop forward and make great strides.
